My Research method is Qualitative, I started my research by talking to the Professionals, Artisans, and other stakeholders related to my research.
I have further transcripted my research interviews to perform Thematic Analysis for my research.
Thematic analysis is a qualitative data analysis method that involves reading through a data set (such as transcripts from in-depth interviews or focus groups) and identifying patterns in meaning across the data.
Thematic analysis was first developed by Gerald Holton in 1970s and has recently been accepted as a “distinctive method with a clearly outlined set of procedures in social science” (Braun & Clarke, 2013, p. 178).
By employing this data analysis method, a researcher can capture complex, messy, and contradictory relationships that prevail in the real world. However, it is exciting and enriching as well as challenging (Attride-Stirling, 2001; Braun & Clarke, 2013;)
The approach for the inductive analysis is Inductive.
According to Braun and Clarke (2013), this method involves seven steps: transcription, reading and familiarization, coding, searching for themes, reviewing themes, defining and naming themes, and finalizing the analysis.
Below are the steps for thematic Analysis :
- Transcribing, Reading, and Familiarization – transcripting the recorded data.
- Coding – Coding refers to identifying all relevant pieces of data within the entire dataset to answer the research questions. According to Braun and Clarke (2013).
- Identifying Patterns: Codes to Themes (Sub-Themes and Themes) – Once the coding is completed in the entire dataset, it is time to look for patterns appearing within the data.
- Searching, Reviewing, and Finalizing Themes – The next step is to identify the broader patterns of the data that can be used to answer the research question. Themes and sub-themes can be identified by following the patterns of the data.
- Developing the Analysis – Analyze the resultant themes and draw inferences.
Refer : nVIVO tool for data analysis
https://vanshajkumar.myblog.arts.ac.uk/2021/10/22/using-nvivo-as-research-tool
Bibliography:
Atkinson, P., Coffey, A., & Delamont, S. (2003). Key themes in qualitative research: Continuities and change. Oxford: AltaMira Press.
Braun, V., & Clarke, V. (2006). Using thematic analysis in psychology. Qualitative Research in Psychology, 3(2), 77–101.
Rubin, H., & Rubin, I. (2005). Qualitative interviewing: The art of hearing data. London: SAGE Publishing.
Braun, V., & Clarke, V. (2013). Successful qualitative research: A practical guide
for beginners. London, UK: SAGE.
https://methods.sagepub.com/base/download/DatasetStudentGuide/thematic-analysis-management-controls